Project

SANY | Dubai International Fire & Rescue Exhibition Booth Design 2025

Towin designed an open-concept booth for SANY at the 2025 Dubai Fire Exhibition. Featuring the iconic red and white branding integrated with a functional shading system, the design highlights heavy-duty fire trucks while ensuring comfort in the desert climate.

2025-10-30

Overseas Booths

Project Information
Project Name: SANY 2025 Dubai International Fire & Rescue Exhibition Booth Design
Location: Dubai World Trade Centre, UAE

Site Presentation
The core area is dedicated to the star product—the SANY heavy-duty fire truck, utilizing the vehicle's side profile as a natural branding wall. The layout features a red-and-white reception desk and a dark grey independent display island for smooth traffic flow.

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